Volunteer with

Kerr Street Ministries,

Oakville’s Largest Rock & Roll

Charity Party;

Oakville’s Artist Home Gallery Tour.

Kelita, Heavenly Night fundraising concert

Kelita , Marketing makeover.

Focus & Approach
Peter’s marketing, retail, management and sales experience has taught him that successful companies are built on sound principals, being transparent, recognizing achievement, rewarding desired behavior and offering a fun environment in which to grow. Peter brings this enthusiasm and energy to create incentive programs that are over the top in their ability to motivate employees, train and educate staff, instill loyalty, reach and exceed sales objectives and drive bottom-line profits.
Known as the “Wizz” Peter has made a reputation in the industry, delivering programs that work, are innovative, measurable, engage customers, employees and management staff, but overall drive significant bottom line results.

Vital Stats
CMO of Saving Main Street Inc., Peter brought together some of
the greatest talent in the industry to work on projects for TD
Canada Trust, World Wrestling Entertainment, AT&T and
Canadian Tire Corporation, to name a few.

A new division, Wizz Marketing, offers a specialized tactical
approach to implement leading edge technologies for smaller
business applications.

Senior Management at Carlson Marketing Group focusing on
customer centric one-to-one marketing strategies, smart card
technologies, loyalty servers and leading edge technologies.

Peter’s past experience in business, retail, automotive, financial, insurance products, sales training, motivation and incentives offers him a sensitivity to the needs of business, customer engagement and loyalty.
 
Honors graduate of the University of Guelph, 1977.

An entrepreneur from an early start, Peter owned his first company at age 16.